The European Commission has extended the Digital Markets Act (DMA) to include Apple’s iPad in its preventive measures against potential competitive abuse. Apple is now committed to ensuring that its tablet ecosystem also complies with DMA regulations over the next six months.
Recently, Apple has made several changes to meet the DMA requirements. These changes include introducing new protections such as notary for iOS apps, permission for marketplace developers and disclosures about alternative payments to reduce risks and provide a safer experience for users in the EU.
Apple also enabled developers to create alternative marketplace apps on iOS, providing them with access to new app marketplace frameworks and APIs to securely receive and retrieve notarized apps from Apple Developer Program members. It allows users to download and install Marketplace apps from their websites with authorized browsers, integrate with system functionality, back up and restore user apps, and more.
The European Commission now wants Apple to make similar changes to the iPad ecosystem.
Although Apple managed to block Spotify’s latest iOS app update, citing non-compliance with the App Store’s new rules regarding external links to purchases, the DMA requires companies to allow external links to purchases, ensuring fair competition and choice for consumers in the digital marketplace.
The European Commission’s move is part of a broader attack on big tech companies like Apple, Amazon, Meta and others to prevent them from dominating digital markets. The law, which will take effect on November 1, 2024, aims to help third-party businesses better interact with customers without so-called gatekeepers making it harder for businesses.
In order to comply with the DMA, Apple must address concerns raised by governments and users about the risks of allowing alternative app stores and payment processors on iOS and iPadOS while working to innovate and protect users within the legal framework of the DMA. The company as well It is expected to introduce new protections over time (PDF) to reduce risks and keep iPhone and iOS the safest mobile platform for users in Europe.
Through Bloomberg