The beloved game conjures up a slew of charity fundraisers
As if Stray couldn’t get any higher, the game that has cat-lovers and players alike fawning over its lovely, fuzzy protagonist can be serving to out cats in actual life. Streamers and Annapurna Interactive, the game’s writer, have facilitated an entire host of occasions and providers to profit animal shelters and different cat-related charities, as initially reported by AP.
Annapurna reached out to the Nebraska Humane Society forward of the game’s launch on July 19 to present them copies of the game to be raffled off as a fundraiser for the shelter. Within every week, that they had raised over $7,000 for the trigger, together with a $1,035 donation from Annapurna themselves. A overwhelming majority of those that donated to the shelter have been additionally new to them, together with some worldwide followers of the game.
Annapurna additionally rented out a cat cafe and cat adoption company in New York referred to as the Meow Parlour to host an event the place guests may play the game (whereas being surrounded by cats, no much less) and buy unique Stray-themed merchandise. The writer additionally donated $1,000 to the establishment.
Gamers themselves have additionally taken up the mantle of performing some good for the stray cats of the world.
A platform referred to as Tiltify, which permits streamers to donate their earnings to nonprofits, has shared that their platform has no less than 9 new campaigns that point out Stray, and one other charity livestream group JustGiving has recognized two extra. North Shore Animal League America, a no-kill animal rescue and adoption group, stated they acquired over $800 from a gaming campaign. A streamer named TreyDay1014 additionally teamed up with the Nebraska Humane Society, serving to them elevate over $1,500 by the top of a four-and-a-half-hour stream.
Stray is an undeniably candy, uplifting game, so it’s not a shock within the least that the group behind it has rallied to make some superior real-world change.